32Gi chosen as the official nutrition sponsor for Challenge Denmark

Challenge Denmark and 32Gi today announced that the leading sports nutrition provider 32Gi has been selected as the official nutrition sponsor for Challenge Denmark in 2015

Challenge Denmark and 32Gi today announced that the leading sports nutrition provider 32Gi has been selected as the official nutrition sponsor for Challenge Denmark in 2015

“We are so pleased to announce this great cooperation that will secure quality nutrition products for our competitors on race day,” says race director Claus Vesterby.

Challenge is one of the fastest growing ultra-distance triathlon brands in the world and with 32Gi recently launching in Europe it makes perfect sense for 32Gi and Challenge Denmark to partner up.

Nutrition with experience
32Gi has been growing consistently over the past 5 years and recently launched its brand in Europe with its European Headquarters based in the Nordics.
“As one of the leading endurance nutrition brands we have garnered a lot of experience in adding value to high profile events such as Challenge Denmark and we look forward to working with the Challenge Family brand who is fast becoming one of the leading triathlon brands in the world,” says Mikkel Børve from 32Gi Europe.

A speedy ride on race day
Challenge Denmark will take place on June 13th 2015 in Billund/Herning located in the Jutland Region – one of the most spectacular areas in Denmark. With the potential of providing one of the speediest bike routes ever the course is attractive to both professionals and first-timers.

32Gi sponsors some leading professional triathletes such as James Cunnama who won Challenge Roth in 2012 and Jodie Swallow, 2 x Triathlon World Champion.
“Endurance sport is our focus,” says Mark Wolff, 32Gi director: “We have had such a close knit relationship with the multisport communities over the past 5 years that partnering with the right organization such as Challenge makes complete sense to us as we spread our wings through the European Market.”

About Challenge Denmark:
Challenge Denmark is a part of Challenge Family, the fastest growing global long distance triathlon series, now with 40 long distance triathlons in 17 countries around the world. Challenge Denmark is unique with a family- and spectator friendly course that kicks off in Herning and ends in Billund – also know as the children’s capital. Challenge focuses on delivering the race of a lifetime to athletes of all ages and abilities, and creating a memorable spectator experience that captures all the excitement and emotion of this inspirational sport.
For more information visit: www.challengedenmark.dk
About 32Gi:
32Gi is a leading endurance supplement provider. Our complete focus is providing our customers with high quality balanced and sustainable energy supplement products, whilst empowering them with knowledge of healthier nutrition options. 32Gi products are designed and tested by nutrition experts and athletes in a variety of sports. The product range provides a complete fuelling solution before during and after any sporting event. 32Gi products fuel many professional athletes, are designed to be suitable for diabetics. All our products are vegan suitable.
For more information visit:
www.32Gi.com or www.32Gi.dk


Mikkel Børve & Mark Wolff
32Gi Europe // Director | 32Gi
Mobile: +45 51 82 20 40 // +27 72 480 2420
Email: mikkel@32Gi.dk // mark@32Gi.com

Anne Nordestgaard Dyrehauge
Press | Challenge Denmark
Mobile: +45 42 42 49 28
Email: press@challengedenmark.dk