THULE cruises into Sport Strollers market with ultimate quality


October 2014 – Having researched the international stroller market, THULE has launched their exceptional Sport Stroller range assuring you the quality and comfort known only to this innovative forward thinking brand. Promoting active lifestyles supported by exceptional quality, THULE continues to expand on its “Active with Kids” range with the release of their Sport Strollers this year – the THULE ...

Read More »

Put a lid on it – wear your helmet


If you get into a serious accident, wearing a helmet will probably save your life. According to a 1989 study in the New England Journal of Medicine, riders with helmets had an 85% reduction in their risk of head injury and an 88% reduction in their risk of brain injury. That’s an overwhelming number that’s backed up study after study. Nearly every ...

Read More »

Connect and train- take wellness to the cloud

My Wellness Cloud iPad

Home wellness reaches new heights with the Mywellness cloud by Technogym a unique platform that enhances workout experiences and provides health club operators, healthcare professionals and personal trainers with a way to improve their business and stay in contact with their members and clients. Nowadays people are permanently connected to their email, their photos and their documents. Our digital world ...

Read More »

Garmin family – vívosmart™


Meet the latest wearable in the Garmin family – vívosmart™, the activity tracker with smart notifications and hidden display. vívosmart has many of the features you’ll love and that help you stay active and stay connected through your day. This activity tracker alerts you to incoming phone calls and text messages. vίvosmart greets you with a personalized daily goal, tracks ...

Read More »

Specialized test aerodynamics of a beard – video


Video: Chris Yu talks about the aerodynamics of beards With its fancy wind tunnel, Specialized is equipped to answer the big questions of bike and rider aerodynamics – and one of those is the drag coefficient of a beard. It’s a question that keeps us awake at night too. Leaping past the perennial question of whether shaved legs are faster (please, please put that ...

Read More »

Alec Riddle: Introducing the first R3m bike

Alec Riddle, pictured here with SA Chief Scout Sibusiso Vilane, of Mount Everest fame, preparing for the Wines2Whales MTB race.

Have you bought the best bike you can afford in order to participate in the Momentum 947 Cycle Challenge in Johannesburg in November? Chances are you are among the cycling enthusiasts who have treated themselves to a R3m bike. No, not you? You don’t have millions of rands to spend on a bicycle? Think again. As Alec Riddle, an executive financial planner and ...

Read More »

Orca/Orbea Concept Store (South Africa)


Exciting News It has been a crazy last few weeks. An opportunity arose in the correct location for us to open the first Orca/Orbea Concept Store (South Africa). We have worked around the clock for the last 3 weeks to be ready and that day is finally here. We will open our doors on Friday 7th November 2014. The address ...

Read More »

Oakley Releases Crosslink Pitch – Active Prescription Eyewear Frame

FOOTHILL RANCH, Calif.,April 1,2014–Oakley, Inc. today announcedthe release of Crosslink® Pitch®eyewear, a new design in a family of Active Prescription frames offeringversatility for an active lifestyle. “This proud new additiontoour Crosslink collection disrupts the world’s notions of what prescription eyewear can do,” said Colin Baden, Oakley CEO. “We engineeredthe perfect framefor people with busy, active lives by creating interchangeable temples ...

Read More »

Puma Select store to open in Jozi this August

PUMA is set to stun Jozi fans with exceptional creative designs and exclusive collaborations when it opens PUMA SELECT on the corner of Melle and Juta streets, Braamfontein in August 2014.

  PUMA is set to stun Jozi fans with exceptional creative designs and exclusive collaborations when it opens PUMA SELECT on the corner of Melle and Juta streets, Braamfontein in August 2014. “Following on the success of the PUMA SELECT Store in Cape Town, a global first for the brand, it was logical to explore opportunities in Johannesburg, and what ...

Read More »

New Brand Platform Signifies Mission to Become the Fastest Sport Brand in the World

Forever Faster embraces the thrill of being first, the swagger of being the best, and the fun of being able to adapt. It signifies the desire to quickly identify product designs and innovation, trends and style and bring them into the marketplace in a more dynamic manner.  As well as a brand platform, Forever Faster is a company mentality.

Johannesburg, South Africa, 7 August 2014 – PUMA has formally launched its new brand platform, Forever Faster. With the mission to become the Fastest Sport Brand in the World, Forever Faster will be driven through a comprehensive global multi-media marketing campaign that includes a TVC spot featuring some of the World’s finest sporting personalities. Forever Faster recognises athletes who stand ...

Read More »