Tag Archives: Puma

Lewis Hamilton doesn’t cave under pressure in his new Puma LQD Cell Tension

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Cape Town, South Africa, 24 July 2019 – Globalsports company PUMA offers their most stable cushioning technology yet in their new lightweight performance shoes for men – the LQD CELL Tension. Designed for high-intensity training, soft yet sturdy hexagonal cells compress to keep you steady while enhancing comfort. A progressive silhouette engineered for dynamic training combined with bold design and colour pops for one intense trainer. ...

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Elevate your style with Puma’s all new LQD cell optic

PUMA LQDCELL Optic 2a

Cape Town, South Africa, 16 July 2019 – Global sports company PUMA is launching a brand new silhouette called LQD CELL Optic, with all of the benefits of PUMA’s LQD CELL technology: stable cushioning. These kicks put you directly in sight with layers of dynamic colours and a sheer upper wrapped around a  chunky, retro-inspired silhouette. With LQD CELL stable cushioning ...

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The Puma hybrid family welcomes three new members

PUMA HYBRID Astro 1 lo

Cape Town, South Africa, June 24th2019 –If cushioning and responsiveness is what you are looking for in a running shoe, PUMA has three new styles under the ultimate HYBRID family on offer. The sports brand is launching the HYBRID Astro, HYBRID Fuego and HYBRID Sky, each of them providing unique technologies, different benefits and contrasting designs. However, all of them ...

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Train like a boxer with JAAB XT TZ

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PUMA®is launching an all new women’s silhouette, Jaab XT TZ, made for high intensity workouts but will have you looking hella fly. South African television presenter Ayanda Thabethe joins supermodel Adriana Lima to prove that from sweat comes mental and physical beauty. Regardless of shape, colour, or size, training stimulates positive results that enhance one’s inner warrior. The Jaab XT ...

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Puma announces 2019 School of Speed vice principal

PUMA Gena Lofstrand 3

PUMA is proud to announce track sensation Gena Lofstrand as the new Vice Principal of the PUMA School of Speed 2019, reporting in to Principal Usain Bolt.   “It’s an honour to have been named Vice Principal. I feel so lucky to be a part of something that is making waves in South African schools’ athletics,” says Lofstrand, who won ...

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International Supermodel Adriana Lima sports mode XT

Ayanda Mode 8 lo

Go hard wherever you are. Train like a beast at the gym, make a fashion statement at brunch, go to a block party with friends, then go for a night-run – all without switching shoes. The Mode XT has a provocative silhouette and it’s built for intense training of all kinds, so you can shift modes and push your limits ...

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Puma announces School of Speed 2019 dates

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Exciting news for aspiring track athletes is the announcement of the dates for the PUMA School of Speed 2019 to be hosted at five venues across South Africa with the first meet at Coetzenburg, Stellenbosch on 26 January 2019.   Entries are now open at https://schoolofspeed.comwith the four additional meets to be hosted at Ruimsig Athletics Stadium in Johannesburg on ...

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Selena Gomez co-creates the newest Defy with some of her favourite materials and inspiration from her upcoming SGxPuma collection

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Next up in the DEFY family comes the DEFY x SG, a first peek into the SG x PUMA collection launching this Summer. A bold, daring silhouette which boasts a show-stopping design, works for fierce women who are ready to conquer the world.   Selena Gomez is the perfect embodiment of DEFY. Gomez’s success as a singer, actress, producer and ...

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PUMA’s New Innovative Technology with the Hottest Style

PUMA Hybrid Rocket Runner 3 lo

Over a period of several years, PUMA® has worked on developing the biggest running technology to date. Now, the secret is out, and they are ready to launch it in its newest silhouette, giving life to the HYBRID Rocket. Fusing PUMA’s pinnacle cushion technology with the hottest style, HYBRID mixes PUMA’s two most innovative technologies, IGNITE FOAM and NRGY beads, ...

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Is the new face of 24/7, Puma’s new men’s training campaign

PUMA Hamilton Low_02

Today global sports brand PUMA launches their “24/7” campaign, the brand’s newest performance proposition for men, featuring Lewis Hamilton. As the newest addition to the PUMA family, the four-time FIA Formula One™ World Champion will spearhead the Men’s Training Business, beginning with the 24/7 marketing campaign, which redefines the brand’s performance philosophy in a time when workouts are no longer ...

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