The time is drawing near for the annual festival of cycling in Nelson Mandela Bay with only a few months to go before the 32nd edition of The Herald Cycle Tour.
Cycling enthusiasts are encouraged to get in the saddle and prepare for one of the most iconic races on the South African cycling calendar. 2017 is set to be the best yet, with many exciting changes.
A major change for 2017 will see The Herald’s long standing co-naming partner Volkswagen Group South Africa (VWSA) pass the baton on to Continental Tyre South Africa (CTSA).
The Herald’s Chief Marketing Officer Justin Peel said “We’re extremely grateful for Volkswagen Group South Africa’s amazing 12-year commitment to Nelson Mandela Bay’s flagship cycling event. “
“It is not often that an event is able to partner with a company that understands and shares the vision of showcasing Nelson Mandela Bay in its true glory,” Peel said.
“This mutual understanding has allowed us to grow the event to where it is today and we are proud to showcase it as one of South Africa’s premier cycling events.”
VWSA General Manager Group Communications Matt Gennrich said: “During our time being co-title sponsor of the event, we believe that the event has grown in stature and we are proud that Volkswagen was able to play a key role in placing this cycling event on even footing with some of the country’s biggest events. It remains one of the highlights on PE’s annual sporting calendar, and we wish the Herald, the organisers and the new sponsors well for the future.
The Herald is proud to announce Continental Tyre South Africa (CTSA) as the new co-title sponsor for the Eastern Cape’s largest cycling event, The Herald Continental Cycle Tour.
“We’re excited to welcome CTSA, a fellow Nelson Mandela Bay resident, as the new co-naming partner for next year and beyond,” Peel said.
“Continental is a company that shares the passion and pride we have for Nelson Mandela Bay and we truly look forward to working closely with their team to continue delivering a world class festival of cycling.”
CTSA marketing manager Niel Langner said they are delighted to be a part of the event, having signed a three-year deal from 2017 to 2019.
“We hope to grow this fantastic event even further, whilst building on our strong association with the cycling community,” Langner said.
“The Herald Continental Cycle Tour is one of South Africa’s most popular cycling events, and provides the ideal showcase for our cutting-edge German technologies in both passenger car tyres and bicycle tyres, which are recognised as industry leaders in their respective segments.”
The events scenic mountain bike races will take place on February 19 at the Addo Polo Club. The races include the 500m Powerade Toddlers’ Dash, 5km Powerade Kiddies’ Challenge, 30km Powerade Leisure Challenge, 60km Adventure and, of course, the formidable 80km Extreme race.
The popular road races will take place on February 25 and 26 at the new Pollock Beach race village.
On February 25, the children can enjoy the 500m Toddlers’ Dash and the 2km Powerade Kiddies’ Ride.
February 26 will see pros and enthusiasts alike enjoying the 55km Pursuit and the flagship 106km Classic.
Team Telkom’s Nolan Hoffman plans on defending his 106km title next year and will be aiming for his fourth win in a row and sixth overall.
“I’ll definitely be making a trip down to Port Elizabeth,” Hoffman said. “The Herald Cycle Tour has always been a challenging race for me and one of my favourites to compete in. I enjoy racing along the coastline, and the scenery does not disappoint.”
Race entries are now open online and close at midnight on January 27. Please note that no late entries will be accepted online or at Race Pack Collection. Entrants must collect their own race packs and sign upon registration to complete their entry.
To register online, go to www.heraldcycletour.co.za. Queries can be directed to our Race Office by phone at (041) 504 7911, or by email at email@example.com.
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